If you wish to build a great website for your business you only need to go online and you will find an enormous amount of information relating to this topic. One of the best things is that a large amount of this information is free and can be implemented by the average person without the need of a programmer or hiring a professional.On the downside a lot of the free information can often cause the home based business owner to micromanage the smaller details about their website and cause them to miss the big picture. Although changing a lot of smaller things within a website can make the owner feel good about what they have accomplished they are not what is needed to be concentrated on in order to create a great website.Building a great home based business website requires three key aspects. These aspects are the key to your success and it is often easy to lose sight of these and get caught up in the technical aspects of website development. Whenever you think of website design, think of the customer who uses your website and you will greatly enhance your chances of success.The three main aspects are as follows:Aspect #1
Make your home based business website easy to navigate around.Any great website is easy to use. Navigation around the site should be simple and provide the visitor with no confusions or distractions. To achieve this you must ensure that the visitors have access to all relevant information including how to make their purchases without having to search for it whilst not being bombarded with annoying pop up ads.Aspect #2
A successful home based business website should be both helpful and useful.Consumers who purchase online have come to expect websites that are not only informative but actually offer them something of value. When a person views your website you have approximately 5- 10 seconds to get their attention and provide them with some useful information before they click off and go elsewhere. The majority of people want to be able to get information for nothing and the best way to cater for this is to have a section with a blog or articles as well as some free E-books.Aspect #3
A home based business website should be clear and simple.This aspect goes hand in hand with being both helpful and useful.Your website menu should be clear and easy to use, and your sales pages should give your customers a full understanding of the purchase process at all times.Before uploading your home based business website onto your server you should make certain that it meets the three main aspects by trying it out and clicking on all the links to ensure that they work and to see where they go.
You should also then re-check your website and critique it to ensure that that the site is not too confusing or has too much information on the page. Another good idea is to have a feedback section where visitors can let you know what they think about your site and what they would like to see included.By ensuring that you implement these three aspects into your home based business website your chances of success are greatly increased. When people shop online they want a trouble free and pleasant experience. The first step in supplying that experience is designing a website that is easy to use, informative and clear. Once you have organised the technical aspects of the website design you should concentrate your efforts on constructing a website that is not only user friendly and informative but one that people are going to want to return to time and time again.
Plan For Home Based Business Success by Building a Great Website
Plan To Succeed With Information Product Creation: Why You Need To Split Your Process Up
One of the keys to succeeding in information product creation is to break the process up into discrete steps. This frequently isn’t an instinctive reaction for the typical information marketer. Especially on the internet where small sized learning products are the norm.
However, it is extremely important to your ultimate success. In fact, I would go so far as to say that if you don’t do this you probably won’t succeed… even when you are starting out let alone as you move forward.
Your product creation system should do this for you if only to help you to understand the overall task.
But why?
In this article, I’m going to ignore chunking and focus on the practical aspects. That’s not to say that chunking isn’t important. It is. It’s important to understanding and to learning the process. But while you can use the same chunks as you move forward, long term your focus needs to be on the operation of the system not the understanding of it. Unless of course you are constantly training new people!
So why is chunking important to long term use of the product creation process? (Yes, I know systems design uses a different term for this process but I’m not teaching you systems design. So I’m going to use the word learning content designers use.)
The first reason that having individual discrete tasks is important is one of schedule estimation. Frequently it is very difficult to estimate how long the total task of creating a product will take. After all, the size and type of the products matters as does the number of products in your product funnel. And those are just the most obvious elements. However, estimating a discrete task is often much easier. The total can then be estimated as the total of the discrete tasks.
Secondly, scheduling a large task can be problematic. However, by segmenting the task into a number of discrete tasks, you gain a much greater flexibility in scheduling. Not only that but as your business begins to add people you are able to schedule multiple people to the product creation.
Finally, segmenting a large task into smaller discrete tasks allows you to have much better control over the product creation. This affects two different areas — status and quality.
By segmenting your process into discrete tasks you are able to schedule and record the progress at much more detailed level. As a result you are more in control of the status of the product creation. You know what everyone is doing. When they should complete it. And how much it should cost. You also know exactly what has been done.
You also improve your overall quality. Instead of waiting until everything is done you can check quality as you go. This allows you to immediate react to low quality products without absorbing their costs. This means that you have less rework and your rework costs less. And if the product is not going to meet its quality requirement you will know about it in time to stop the development, change the requirement or fix the product.
A Guide on Successful Product Creation and Internet Marketing
Product creation in Internet marketing is getting stiffer and stiffer nowadays owing to tough competition between Internet-based businesses. Putting up a new product requires plenty of brainpower and finances along with an ability to take risk. With that, even if you have the product well-set already, you have to position it strategically in the Internet landscape for others to notice. You should get the interest of Web users and turn them to actual customers. Aside from the usual physical products, many different products that thrive well on Internet marketing include E-books, membership sites, and video lectures.
The long and difficult process of product creation begins with ideas. They are easy to get – compared to the effort that comes with analyzing the market for that idea. Before the idea turns to a product, businesses often spend money, even amounting to millions of dollars, to ensure the success of the new product that emerges from an idea. Businesses undertake many types of market research and surveys before releasing their products to the public. Now, you may think that because your business is small, you can’t afford research or you don’t have to do research; you can and you should. The Internet allows you to disseminate materials needed for your market study to many people at once without your having to spend a cent.
It is a common maxim in business: Look at your destination first before mapping out your journey. So what are the goals you intend to accomplish with your product creation ventures? The everyday travails of your business may make you forget the end in sight. On the other hand, prepare to entertain new developments that come to your mind in your product creation. Your conception of a product may have started this way, but a few tweaks here and there along with some market research results and it ends up another way. Take it as the result of a creative process, not as a failure to reach your goal. After all, your product creation activities are intertwined with a long-term goal that you should strive to sustain at your utmost: profit generation. So if your less profitable initial idea evolves to a more profitable product, be thankful!
With your product made up already, start doing some aggressive Internet marketing. A product purchase typically comes after more than five times a customer is exposed to an informative call-to-buy message. Thus it is important to get the contact details, like the e-mail address, of potential customers who are on the brink of a sale. Use the results of your market research to determine the demographics to which you should concentrate your marketing efforts.
With consistent product creation, you can make an inventory of your products that you can market in due time. Just keep making products – the moment you succeed in making and marketing a product, customers are surely wanting more from you, so give it to them. Keep them on your side through constant product creation.